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White PaperAutomotive

Challenges Facing the Auto Industry Now and in the Future

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The next decade may be the most exciting for the automotive industry, with carmakers, suppliers and consumers all witnessing changes and advancements coming at breakneck speed.

In fact, there will likely be more development of new technologies to power vehicles, make them safer and offer more conveniences and services in the next 10 years than in the previous 50 years.

Battery-electric powertrains are rapidly gaining momentum, driven not only by government mandates and hefty industry spending but also by the surge in petroleum prices. New driver assistance technology, as well as autonomous vehicle systems, promise to make driving easier and safer, while also reducing traffic congestion.

As Synopsys provides solutions for chip design and software development to many leading OEMs and Tier 1 suppliers, they can offer insight into these new technologies. Just as importantly, understanding the new technologies makes it easier to predict the problems you might face down the road, helping avoid — and steer around — bottlenecks, such as semiconductor shortages.


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