Dodge Debuts Charger Daytona SRT Concept Electric Musclecar

Charger Daytona SRT previews a future of all-electric Dodge musclecars.

An 800-volt propulsion system, dubbed Banshee, delivers the power to all four wheels of the all-electric Dodge Charger Daytona SRT Concept musclecar. (Stellantis)

If it looks like a Dodge, sounds like a Dodge, and drives like a Dodge, it must be a Dodge. That “must-be” vision has been the perpetual mantra behind the development of a future electrified Dodge musclecar.

The Charger Daytona Concept’s conspicuous R-Wing front spoiler design pays homage to Dodge’s NASCAR heritage. (Stellantis)

“This concept is true to what a Dodge musclecar is, but with an alternative propulsion system,” Tim Kuniskis CEO of Dodge Brand, said about the battery electric Dodge Charger Daytona SRT Concept. The car’s global debut occurred in August during Dodge Speed Week at the M1 Concourse in Pontiac, Michigan.

The target date for a production version of an all-electric Dodge musclecar is 2024, providing ample talk-time for the brand’s electrified future. “We want enough soak time that by the time we get to production, it’s not ‘new’ news that people have to get used to,” Kuniskis said in an SAE Media interview. “We want it to be totally known, totally accepted and totally understood. But to do that, I can’t show a bunch of our secrets two years in advance unless I protect those secrets.”

New propulsion principle, new logo representing the concept car’s 800V Banshee electricals. (Stellantis)
Cabin of the Charger Daytona SRT Concept features head-up display, PowerShot control. (Stellantis)

That’s a primary reason why certain design and technology elements on the concept Dodge Charger Daytona SRT are in invention-protection mode. The concept musclecar’s throaty sound source is addressed via a pending patent, as is the all-electric car’s transmission and the two-door hatchback’s aerodynamic front end. The patents-pursuit also underscores the scramble to stand out from competitors as the automotive industry begins to transition from ICE-power to EVs. “It’s the next space race,” said Kuniskis in the same week that the company confirmed it is ending production of its ICE-powered Dodge Challenger and Charger icons after the 2023 model year.

NASCAR visuals

The concept Daytona’s front end features an aerodynamic device referred to as an R-wing (a tribute to Gary Romberg’s enormous rear wing on NASCAR’s 1970 Plymouth Superbird racecar). The concept car’s front aero component is functional: air flows through this front opening to enhance downforce. The exterior design also tucks carbon fiber intakes into both sides of the front and rear lower fascias. “The car’s profile is very swept with a lot of aerodynamics,” said Scott Krugger, head of Dodge exterior design. Although Dodge officials are not releasing the concept’s Cd, it is claimed to represent a double-digit percentage improvement from current Dodge musclecars.

Meanwhile, the Fratzonic Chambered Exhaust is a patent-pending acoustic design that involves actual pipes, chambers and ducting. “We’re not achieving the sound artificially. We’re taking the road, vehicle speed, throttle position, shift points and movement of air and running that through our proprietary exhaust system,” said Kuniskis. During a media event inside Stellantis’ design dome in Auburn Hills, the concept musclecar was driven onto a 360-degree rotating display. At one point, the car’s exhaust system kicked out 126 decibels. “That’s as loud as today’s Hellcat,” Kuniskis said.

eRupt-ing performance

While most light-duty EVs use a single-speed transmission, the Daytona concept features a patent-pending, multi-speed electro-mechanical transmission. Micky Bly, Stellantis senior vice president – head of global propulsion systems, said the transmission befits an electrified musclecar. “The eRupt system launches the car really, really hard by getting a lot of torque multiplications, then it can be slowed down to get the EDM (electric drive module) in a more efficient spot to get a longer driving range. So it’s a high-performance launch and good range,” Bly told SAE Media. The company executives weren’t pinned down about horsepower and torque figures, but media material said the 800V “Banshee” electric propulsion system makes “Dodge’s first electric vehicle faster than a Hellcat in all key performance measures.”

Other features on the all-wheel drive concept musclecar include steering wheel-mounted paddle shifters, an 8-in by 3-in (203-mm by 76-mm) head-up display, 12.3-in (312-mm) center screen, 16-in (406-mm) curved instrument cluster and 21-in (533-mm) wheels with a turbine-like design. Auto, sport, track and drag modes – each providing specific driving dynamics, display graphics, sound and interior lighting – are selected by a steering-wheel button. The concept Daytona also offers the PowerShot, a Dodge power-boost feature that debuts on the 2023 Dodge Hornet.

Power levels for the electrified production musclecar will tally nine, with three of the levels available through Dodge and six available through Direct Connection, Dodge’s factory-backed performance-parts operation. “This car, we believe, will redefine muscle,” Kuniskis said.